Zomato started in 2008 as a simple restaurant guide called Foodiebay, founded by Deepinder Goyal and Pankaj Chaddah. It quickly became popular for offering digital menus and reviews. Over the years, it has expanded its services to include online food ordering, table reservations and even grocery delivery through its subsidiary Blinkit.

Zomato's success lies in its ability to leverage technology to efficiently connect restaurants with customers. It has become a household name in India and has expanded its operations to several countries.

However, the journey was not without challenges. Intense competition from rivals like Swiggy, high operating costs and drive for profitability have been major hurdles. Additionally, the company has received criticism for its business model and valuation.

Despite these challenges, Zomato has shown resilience and continues to innovate. The focus on expanding the ecosystem, including high-speed commerce and dining experiences, signals the company's ambition to become a comprehensive food-tech platform.

Zomato's future will depend on its ability to sustain growth, achieve profitability and stay ahead of the competition.

Resources and related content
Zomato – Overview, History, Stock Price & Current Performance | Bajaj Broking

www.bajajbroking.in

Zomato success story: from a small start-up to a global food-tech giant

www.tvisha.com

Time Traveling with Zomato: From FoodieBay to Zomato, How Deepinder Goyal's Startup Changed Over the Years

www.businesstoday.in

I don't see Zomato's value shifting dramatically from Rs 35 per share: Aswath Damodaran – Forbes India

www.forbesindia.com

Innovation that continuously drives the next versions of our business: Zomato CEO Goyal | Startups

www.business-standard.com

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