The insights you gain from social media analytics have the potential to grow not just your strategy, but your entire business. In this video, you'll learn some key analytics strategies you should be using and the social media analytics tools that can help.
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Sources in this video (and beyond):
Google Analytics UTM builder: https://bit.ly/43fdJqY
17 Social Media Metrics to Track: https://bit.ly/43p5NTI
Paid and organic reporting template: https://bit.ly/3MSndmo

Chapters in this video
00:00 Introduction
00:16 Using social media analytics
00:53 Performance analytics
1:45 Audience analysis
2:09 Competitive analysis
2:20 Paid social analytics
2:31 Sentiment analysis
3:00 Social media analytics tools
3:27 Last word

Curious about Sprout? Try Sprout free for 30 days to see how our social media analytics and reporting tools can take your work and insights to the next level: https://bit.ly/3qaO589

Sources:
The Sprout Social Index™: https://bit.ly/3IBJYZt

Follow us on social:
Instagram: https://instagram.com/SproutSocial
Twitter: https://twitter.com/SproutSocial
TikTok: https://www.tiktok.com/@sproutsocial
Facebook: https://www.facebook.com/SproutSocialInc/
LinkedIn: https://www.linkedin.com/company/sprout-social-inc-/
Pinterest: https://www.pinterest.com/sproutsocial/
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About Spruit:
Sprout Social provides robust social media management solutions for brands and agencies around the world. Start a 30-day free trial today to supercharge your social media: https://bit.ly/3qaO589

#socialmediaanalytics #digitalmarketing #socialmediamarketing #socialmediastrategy #socialmediatools

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