Keeping your app users engaged is no easy task, especially considering that 1 in 2 apps are deleted within the first 30 days! That's why in this video we explore seven strategies to help you increase app engagement, increase user retention, and win back users who uninstalled your app.

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• Proven app marketing strategies to drive installs and retention
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SOURCES
• App user segmentation explained https://bit.ly/3XkrhzE
• App Engagement & Retention Guide https://bit.ly/43OtJ3w

TO DISCOVER
• AppsFlyer's CX and deep linking solution https://bit.ly/3NZuB04
• Try AppsFlyer (free) https://bit.ly/3NDzHi8

Video chapters
0:00 – Introduction
0:38 – 2 key elements
1:14 – #1 – Audience segmentation
2:20 – #2 – Personalized UX
3:28 – #3 – Timely push notifications
4:10 – #4 – Email marketing
6:07 – #5 – Deleted users
6:30 – #6 – Alternative measurement frameworks
6:40 – #7 – Testing and optimizing

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