Ensure your virtual events are successful with a virtual event marketing plan.

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️Timestamps
0:00 – Virtual event marketing plan
1:43 – Prepare content before planning it
3:43 – Audience involvement
5:09 – Hosting platforms
6:43 – Digital marketing plan
8:04 – Create buy-in for promotion
9:09 – Event dashboard
10:43 – Co-host with partner
11:40 – Create an event experience

Mentioned in the video
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How to set up a virtual roundtable: https://youtu.be/tk7YV5NeTlg
The best ways to promote virtual events: https://www.markletic.com/blog/promote-virtual-events/
How do you create the ideal B2B Event Dashboard?: https://youtu.be/o0hsd3w4nQ4
Using Zoom as a virtual roundtable platform: https://youtu.be/EtbgrUg69js
5 creative ideas for audience engagement in virtual events: https://www.markletic.com/blog/virtual-event-engagement/

Many of you will be hosting twenty virtual events this year. To ensure that these virtual events will be successful, you need a solid virtual event marketing plan.

With the right virtual event marketing plan you ensure that all leads are followed up, that you get the most out of your online event and that you can always report on the ROI to management.

Virtual events are different from in-person events and in a virtual environment, audience engagement is very difficult. Still, you should keep this in mind because if you can keep your audience engaged, your event will be more successful.

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#marketing #virtual #event #b2b

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