You can call the Sales Funnel a combination of steps that a potential prospect takes before he or she becomes a customer. It is also called the process of mapping the journey a potential customer takes before deciding to make a purchase. The purpose of the Sales Funnel is to illustrate the steps that, if optimized, guarantee an increase in the number of products sold.
Why should you follow Funel's structure?
Our LogicBall AIDA represents the mindset of a potential customer and requires a collaborative approach from both the sales and marketing teams. Each stage is unique and requires a different approach to processing it, exactly in the order mentioned above.
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