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Kevin Nichols asks Frank Watson what SEO best practices are.
Frank mentions that the answer may vary depending on your industry. However, he emphasizes the importance of consistency in name, address and telephone number (NAP) for local businesses.
While maintaining consistency with NAP solidifies the company's brand identity, there are many things to consider when updating your SEO to Google's new standards.
Frank Watson and Kevin P Nichols will guide you in this podcast episode on how to use SEO to improve your web content for search engines:
YouTube: https://www.youtube.com/watch?vjOV-lemeFq4
All other platforms: https://linktr.ee/avenuecx
#seo #searchrankings #search engine optimization #web content #marketing
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