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Roberto V. Zicari – Prof. Dott. Ing. Goethe University Frankfurt
ABSTRACT
What can be done in the international research and development communities to ensure that some of the brightest ideas also have an impact on social issues?
In my talk I will focus precisely on this question: is it possible to carry out research and/or development work for a company and/or a research laboratory, and at the same time ensure that the potential output of our work also has a positive impact has social impact?
I take Big Data as an important example. Big Data is clearly of interest to marketers and similar companies that want to offer their customers better services and better quality products. Ultimately, their goal is to sell their products/services.
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