Clay is an AI-powered sales prospecting platform that aggregates data from 75+ sources to build lists and help growth teams send personalized outreach messages. Clay, which was recently valued at over $500M, has several leading enterprise customers, including go-to-market teams at Intercom, Ramp, Notion, Anthropic, Verkada, Vanta, and more.

In this episode, Sandhya Hegde talks to Kareem Amin, CEO and co-founder of Clay.

Join us and discuss:
00:00 Preview: Choosing the right customer
1:53 Lessons Learned From Kareem's First Startup, Frame
4:54 Decision behind the choice for acquisition for Frame
7:10 The Fundamental Insight Behind Clay
09:20 Fundraising for Clay
11:52 Limiting ICP for Clay
17:21 Clay's decision to focus on growth marketers
21:12 Product feedback from early adopters
22:27 Choosing the right strategy to make money
28:37 Assembling the early team
32:14 Integration of GPT-3 into the product
34:38 Clay's product roadmap
37:00 Advice for new founders

Sandhya Hegde is a General Partner at Unusual Ventures, leading investments in modern SaaS companies with a focus on AI. Sandhya was previously an early executive at Amplitude and is now a product-led growth (PLG) coach and mentor. She can be reached at [email protected].

Kareem Amin is the CEO and co-founder of Clay.

Unusual Ventures is a seed-stage venture capital firm designed from the ground up to provide a distinct advantage to founders building the next generation of software companies. Unusual has invested in category-defining companies including Webflow, Arctic Wolf Networks, Carta, Robinhood, and Harness. Learn more about us at https://www.unusual.vc/.

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