HubSpot Marketing Plan Template: https://clickhubspot.com/dg
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Digital Marketing 101 – A Complete Beginner's Guide to Marketing // Hello and welcome to our Beginner's Guide to Digital Marketing. In this video we discuss the differences between traditional and digital marketing, the different digital marketing channels you can use, and how to create a digital marketing strategy. This is my complete beginner's guide to digital marketing.

Digital marketing isn't complicated once you understand how the different channels work together. Let me simplify all the major digital marketing channels like your website, email marketing, social media, paid social media advertising, search engine optimization (SEO), search engine marketing (SEM), content marketing, and understand everything about the marketing funnel. This way you can easily and quickly create your own digital marketing strategy from scratch.

Watch this video to understand how digital marketing works as a beginner and I hope you are inspired to take the next steps in leveraging digital marketing in whatever you are working on now.

#digitalmarketing #digitalmarketingtips #socialmediamarketing #digitalmarketingcourse

00:00 Digital Marketing 101 A Complete Beginner's Guide
01:07 Free digital marketing plan template
01:54 Traditional marketing versus digital marketing
02:49 Know your audience through research and digital insights
04:14 Digital marketing channel: your website
04:43 Digital marketing channel: search engine optimization
05:26 Digital marketing channel: social media
05:54 Digital marketing channel: email marketing
06:21 Digital marketing channel: search engine marketing
06:32 Digital marketing channel: content marketing
06:58 Understanding the marketing funnel
08:21 Digital marketing data and insights

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Insider marketing tips: http://bit.ly/2M5GFvq

My subjects:
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Setting up my YouTube video gear: https://kit.co/LaurieWang/youtube-beginners-kit

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Who am I?
‍Hi, I'm Laurie, a former Google digital marketer (10 years in the industry), online teacher (25,000 students), and content creator. On this channel we investigate everything related to marketing, business and personal development. In addition to creating YouTube content, I love helping teams and businesses figure out how to get people to click, sign up, and buy. I hope you enjoy this journey with me as I share everything I know to help you get seen online, build better businesses, and make money doing what you love.

I have a weekly newsletter where I share thoughts, helpful resources, and my top recommendations on marketing, business, personal development, personal branding, and more. If you are interested in checking it out, download it here: https://lauriewang.com/

Just so you know, some of the links above are affiliate links, which means that by using these links you are supporting my content with a small commission, at no cost to you. Thank you for your support.

Please take the opportunity to connect and share this video with your friends and family if you find it helpful.