A common misconception among Google Ads users is the belief that you should never pause your campaigns, just reduce your budget. However, this can have a significant impact on the performance of your campaign.

In this video we explain why drastic budget changes can disrupt your campaign just as much as pausing it. We'll discuss when it's appropriate to pause your campaigns, such as during extended holidays, and why maintaining consistent budget levels is crucial to the success of your campaign.

Learn how to CORRECTLY optimize your Google Ads search campaigns in 2023 with my FREE Google Ads Optimization Checklist: https://www.definedigitalacademy.com/google-ads-checklist

Join us to discover the truth behind Google Ads best practices and guide you to more effective campaign management. Don't forget to LIKE, SHARE and SUBSCRIBE for more Google Ads insights!

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