If you can create compelling content, you can build a loyal audience, grow your following, and in turn increase conversions and sales.

How to Create Great Online Content is a free online course from the University of Leeds and the Institute of Coding.

During the course, you will learn best practices to create engaging content for your audience.

**Which topics will you cover?**

* Define online 'content' and how content is planned with a specific intent
* Critically examine online content and identify the messages and intentions within it
* Question the messaging and language used in online content
* Use practical strategies to communicate effectively online
* Discover best practices in content media creation

Register for the course here: http://ow.ly/Ikeq50yi6VT

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