Insights into advertising and marketing campaigns using Power BI – Reporting application example

Insights into advertising and marketing campaigns using Power BI – Reporting application example

HomeEnterprise DNAInsights into advertising and marketing campaigns using Power BI – Reporting application example
Insights into advertising and marketing campaigns using Power BI – Reporting application example
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In this video I do a dashboard review and take a step back with what you do in Power BI. Just thinking more holistically about what you can achieve in certain analytical scenarios you may be dealing with. In this particular example, I really want to dig into evidence for advertising and campaign analysis.

Here is the link for the Power BI Showcases: https://enterprisedna.co/power-bi-showcase

***** Video Details *****
1:01 EDNA Power BI Showcases
2:00 historical campaign data
2:13 breakdown of campaigns over time
2:23 distribution of marketing expenditure over time
3:10 cost performance versus turnover
4:13 main data of the model
5:49 dataset
9:44 events in progression pattern
11:37 table of marketing campaigns

***** BI teacher? *****
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FREE – Power BI Resources – http://enterprisedna.co/power-bi-resources
FREE – Download 60-page DAX Reference Guide – https://enterprisedna.co/dax-formula-reference-guide-download/
Enterprise DNA Membership – https://enterprisedna.co/membership
Enterprise DNA Online – http://portal.enterprisedna.co/
Enterprise DNA Events – https://enterprisedna.co/enterprise-dna-events-page/

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