Intellectual property and strategic management, a roundtable discussion at CEU
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How can intellectual property be an everyday management issue? How can 21st century managers integrate an understanding of IP into their practice? What does IP have to do with strategy?
Listen to Caterina Sganga from CEU Business School, IP lawyer Dora Petranyi, and Zsombor Lacza, founder and head of Semmelweis Innovations, and read more at http://www.ceu.hu.
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