Ever heard of a mobile measurement partner (MMP)? I'll show you what an MMP does and how to understand your user's journey, from the moment the app is installed, to creating highly trackable links and understanding the cohort analysis of your users using a specific in-app event. Understand how to use your MMP (Appsflyer, Kochava, or Adjust) to scale and, more importantly, retain your user acquisition goals.

This is part 11 of the Growth Series: Mobile App Growth – we'll learn the topics of App Store Optimization, Mobile App Marketing, Mobile App Advertising (Apple Search Ads, Google App Campaigns), App Growth Strategy, App Keyword Research, App Conversion optimization, data analysis and much more.

Alternative titles:

/"Mastering Mobile Measurement: A Deep Dive into Appsflyer Analytics/"
/"Navigating App Analytics: Unlocking Insights with Appsflyer/"
/"The ultimate guide to mobile measuring with Appsflyer/"
/"Exploring Appsflyer: A Beginner's Guide to Mobile App Analytics/"
/"Optimizing Your App Performance: An In-Depth Look at Appsflyer Analytics/"

References and sources:

https://www.appsflyer.com/solutions/partner-program/
https://www.appsflyer.com/
https://www.adjust.com/
https://www.kochava.com/

Tags:

#Apssflyer
#AppStoreOptimization
#MobileMeasurementPartner

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