Navigating Difficult Conditions: Survival Guide for Small Brands S5 E16

Navigating Difficult Conditions: Survival Guide for Small Brands S5 E16

HomeTalking Automotive with Mark and JohnNavigating Difficult Conditions: Survival Guide for Small Brands S5 E16
Navigating Difficult Conditions: Survival Guide for Small Brands S5 E16
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Join us for this episode as we delve into the strategies for dealing with the challenges small brands face in demanding market conditions. Small-scale brands, which typically sell fewer than 10,000 units or capture less than 1% of market share, face significant barriers to achieving economies of scale. These brands often struggle with deciding whether to remain in a particular market, especially when it comes to specific homologation requirements or technical adjustments, such as accommodating right-hand drive markets. We take an in-depth look at the essential steps a brand needs to take from an inventory management and cost optimization perspective. Don't miss this insightful exploration of the practical actions needed to help small brands thrive in challenging market conditions.

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