Optimize the most important mobile tasks on your site
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How to optimize popular mobile workflows using Google Webmaster Tools and Google Analytics.
Slides:
https://docs.google.com/presentation/d/1pnrJ1BloLeGll__0N7hCKXIqgPuj8jPEuPBW2cH9Vr0/
This video is part of Google's checklist for improving mobile websites:
https://developers.google.com/webmasters/smartphone-sites/website-improvement-checklist
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