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What does a successful British company do to protect its ideas at home and in foreign markets?
Wave Optics is a pioneer in the field of augmented reality glasses.
The company's waveguides deliver stunning images directly to the wearer's eye through a headset, overlaying and complementing what he or she is already seeing.
Determining how and where in the world they want to protect their groundbreaking technology is critical to the company's growth.
Certified patent attorney Peter Arrowsmith and key representatives from the firm take us through their #patentstrategy. They are a model example for companies large and small.
00:44 – The invention of the waveguide
01:33 – The Importance of Protecting Ideas
02:15 – Patent Strategy – Choosing Where in the World to Patent
02:36 – How the British lawyer makes it all happen
03:33 – How Patents Help a Company Grow
The Chartered Institute of Patent Attorneys
http://www.cipa.org.uk/
Twitter: @TheCIPA
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