Among other things, strategic roadmaps can be a great tool to facilitate communication and coordination around your strategic plan. By providing a comprehensive view that everyone can understand, strategic roadmaps communicate what your organization is going to do and why it is going to do it in a way that sparks the kind of conversation companies need to better anticipate the future.
But like many life experiences, the value of strategic roadmaps lies as much in the process as the end result. In this 10-minute presentation, Keith Duncan, Customer Success Management Director for NPD at Planisware, shows why that is the case.

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