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PPC or pay-per-click is a digital advertising model in which an advertiser pays a specific amount every time a user clicks on one of their ads and visits their website.
But how exactly does it work? What are its benefits? Keep watching this video to find out, as long as you see some Pay Per Click examples.
00:00 – Introduction
00:35 – What is pay per click?
01:00 – Other payment models (PPM and PPA)
01:31 – 7 benefits of using PPC
03:23 – Examples using PPC
03:34 – PPC advertising in search engines
04:16 – PPC advertising on social networks
04:44 – PPC display ads
05:10 – Farewell
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Inbound Explained by Cyberclick is a YouTube series dedicated to all things inbound marketing. From tutorials to quick tips and tricks, when it comes to Inbound, we explain. We help you become an Inbound Marketing expert.
Cyberclick is a digital marketing and advertising agency specialized in online campaigns. We use results-oriented strategies to develop successful campaigns for inbound marketing, email marketing, social advertising, native advertising and performance marketing.
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